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About Unlimited
🧃 How 7UP killed the one thing that made it unforgettable
Posted inBranding

🧃 How 7UP killed the one thing that made it unforgettable

How 7UP Lost Its Uncola Identity—and with It, Its Edge Seven Up arrived on the scene after Coca-Cola and Pepsi, marketing itself as The Uncola. The positioning was brilliant: clever,…
Posted by Unlimited October 26, 2026
Launching a dry fruits + organic oils brand. Thinking of ā€œbrainrotā€ style content instead of influencer marketing. Bad idea or smart?
Posted inBranding

Launching a dry fruits + organic oils brand. Thinking of ā€œbrainrotā€ style content instead of influencer marketing. Bad idea or smart?

Launching a Dry Fruits and Organic Oils Brand: Is Brainrot-Style Content a Smart Move Over Traditional Influencer Marketing? Starting a dry fruits and organic oils brand in India, I’m exploring…
Posted by Unlimited October 26, 2026
How I got into YC twice, with 2 different ideas, in back-to-back years
Posted inFounders

How I got into YC twice, with 2 different ideas, in back-to-back years

How I Entered YC Twice with Two Distinct Ideas in Consecutive Years Entrepreneurship often requires stepping into unfamiliar territory and building something meaningful from zero knowledge. Below is a reflective…
Posted by Unlimited October 26, 2026
Posted inBranding

What do you request from your clients before taking on a comprehensive brandguide project?

What to Gather from Clients Before Starting a Comprehensive Brand Guide Project Overview Embarking on a comprehensive brand guide project requires clarity, alignment, and a well-defined scope. Preparing the right…
Posted by Unlimited October 26, 2026
My startup bombed and I lost everything (here’s what I learned)
Posted inFounders

My startup bombed and I lost everything (here’s what I learned)

A Startup Failure: Lessons Learned from Losing It All and How They Shaped My Next Venture Starting a company without prior technical background can be a brutal education. A few…
Posted by Unlimited October 26, 2026
Posted inFounders

5 things I wish early stage SaaS startup founders knew about marketing

Five Marketing Realities I Wish Early-Stage SaaS Founders Knew Introduction The path to startup success is paved with many decisions, from leadership to product-market fit to external forces. While leadership…
Posted by Unlimited October 26, 2026
Quit high paying FAANG job to work full time on bootstrapped, profitable business?
Posted inWealth

Quit high paying FAANG job to work full time on bootstrapped, profitable business?

Title: Quitting a High-Paying FAANG Role to Build a Bootstrapped, Profitable Business: A Personal Decision Body: A career crossroads has me weighing a major shift. I’m currently employed as a…
Posted by Unlimited October 26, 2026
Posted inWealth

I Fat Fired Under 40 over the last two years – My Journey, Plan, and Learnings

Fat FIRE: How I Zeroed Company Stock and Bitcoin Exposure, Reached a $30M Net Worth, and Built a Practical Plan for Early Retirement Background in brief - Male, under 40,…
Posted by Unlimited October 26, 2026
Looking for a Brand Strategist for a Restaurant in Goa (Not Just a Logo Designer)
Posted inBranding

Looking for a Brand Strategist for a Restaurant in Goa (Not Just a Logo Designer)

Brand Strategist Wanted for Goa Restaurant (Beyond Logo Design) Overview A Goa-based restaurant is seeking a brand strategist or creative branding studio to develop a complete, cohesive identity from the…
Posted by Unlimited October 26, 2026
Posted inFounders

Is 0.1% equity good for a founding engineer if the startup is profitable?

Title: Evaluating a 0.1% Equity Offer for a Founding Frontend Engineer at a Profitable Startup If you’re weighing an early role at a startup as the first frontend engineer, equity…
Posted by Unlimited October 26, 2026

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